Dwite · Always-on Meta Agent
The autonomous Meta Ads AI agent built for Shopify operators. Connect Meta, set guardrails, and let the agent manage Facebook & Instagram campaigns 24/7 — monitoring spend, swapping creative, expanding winners, killing losers, and reporting back. Replace the execution layer of your ads agency without losing strategy or control.
Autonomous = the agent acts on its own within guardrails you set (max spend changes, what can ship without review, etc.). Semi-autonomous = same thinking, but every move queues for you to approve before execution. Same intelligence, different level of human-in-the-loop. You can mix them — autonomous on creative, semi on budget.
Use semi-autonomous mode. Every proposed change shows up with reasoning, a before/after diff, and projected impact. You approve, reject, or edit. Plus every action — in either mode — is logged and reversible in one click.
The agent doesn't replace strategy. It replaces the execution layer the agency bills you for — monitoring, adjusting, reporting. Keep the strategy. Cut the overhead.
Meta's automation optimises for Meta's outcomes. The agent optimises for yours — your margins, your bestsellers, your growth targets. It also looks beyond the API: competitor Ad Library, trending keywords on Reels, your Shopify data — and factors them in.
Every change is reversible from the decision log in one click. You can tighten the guardrail that allowed it, and the agent learns the new boundary immediately. In semi-autonomous mode, rejections also train it.
Connect Meta, import your store, set guardrails — most stores are live within 30 minutes. The agent runs in shadow-mode for the first 7 days: tells you what it would have done, but does not act yet. You flip it on when you trust it.